If you used to buy a six-pack of soda and drink six cans a week but now buy a 12-pack because that’s the current standard size, you’re probably going to start drinking 12 cans a week. Be mindful when buying larger sizes to make sure your habits don’t change as a result. —Jeff Weidauer, former supermarket executive and vice president of marketing for Vestcom, a retail services company.
Milk, bread, bananas, and eggs. Ninety-five percent of shoppers have no idea what all the other items cost and don’t know if they’re getting a good deal when they buy them. —Martin Lindstrom
So supermarkets started making checkout lanes narrower, with less shelf space, which means it’s harder to ditch goods at the last minute. —Martin Lindstrom
We let you linger … and it’s good for business.
We let you linger … and it’s good for business.Joshua Scott for Reader's Digest
Customers would tell me as they went through the checkout, “I just stopped in to get eggs,” and they would have $250 worth of stuff. —Jason Swett, former bagger and cashier at a grocery store in Kalamazoo, Michigan
To save money, wear headphones and listen to upbeat music as you shop.
To save money, wear headphones and listen to upbeat music as you shop. iStock/Thinkstock
Many stores play music with a rhythm that’s much slower than the average heartbeat, which makes you spend more time in the store—and buy 29 percent more. —Martin Lindstrom
Supermarkets aren’t out to steal from you.
Supermarkets aren’t out to steal from you. iStock/Thinkstock
The average supermarket makes about 1.5 percent net profit a year. To give you some idea of how low that is, the profit margin for clothing stores can be several times that. —Phil Lempert
Kroger uses heat sensors...
Kroger uses heat sensors...Creatas/Thinkstock
...to track where people are in the store to determine when there’s likely to be a rush of shoppers to the checkout counters so that they can get cashiers to the front in advance. —Jeff Weidauer
Please have your money or credit card ready at checkout.
Please have your money or credit card ready at checkout.iStock/Thinkstock
Some stores time each transaction. If you take too long, we get in trouble. —Aimee Brittain, former grocery cashier, prettyfrugaldiva.com
