🌍 What does it take to build a climate-conscious brand that drives real impact? In this special episode of Tangelic Talks, co-hosts Victoria Cornelio and Jensen Cummings sit down with Toufiq Tonoy, Tangelic’s Marketing & Communications Manager, to break down the art of green sector marketing and climate justice storytelling.
🎯 From emotional storytelling and global campaign strategy to Earth Day lessons and fighting greenwashing—Toufiq reveals what it really takes to craft messages that inspire action, not just awareness.
🎙️ What You’ll Learn:
📢 Toufiq’s journey from finance to climate marketing
đź’ˇ How Tangelic builds powerful, story-driven green campaigns
🌱 Using data + emotion to connect with global audiences
⚡ Real tips for avoiding greenwashing in climate messaging
🌍 Behind-the-scenes of a successful Earth Day campaign
đź’¬ How do you balance authenticity, emotion, and data in storytelling? Drop your thoughts in the comments below!
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