In this episode of the Mason Duchatschek Show, he discusses the critical disconnect between business leaders, frontline employees, and customers.
He emphasizes the importance of understanding customer experiences and feedback. He shares personal anecdotes to illustrate how corporate policies can create unnecessary challenges for customers and frontline employees.
He also highlights the need for leaders to engage directly with their customers and frontline employees to improve service quality and satisfaction.
Key Takeaways:
Business leaders often receive filtered information from their teams.
Customers can be the best source of feedback for improvement.
Experiencing customer pain can lead to valuable insights.
Corporate policies can create unnecessary barriers for customers.
Absence of complaints does not equate to customer satisfaction.
Leaders should engage with frontline employees to understand challenges.
Feedback should be actively sought, not passively received.
Personal experiences can highlight systemic issues in service delivery.
Empowering employees can lead to better customer service outcomes.
Improving customer experience requires a willingness to change.
Chapters:
00:00 Understanding Customer Experience Challenges
08:00 The Importance of Frontline Experience
11:20 The Disconnect Between Executives and Customers
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Mason Duchatschek is a bestselling author and business strategist featured in Entrepreneur, Selling Power, and The New York Times. His Workforce Alchemy approach teaches employees and leaders how to build skills that increase workplace value, reduce turnover, and create measurable results.
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