US EV sales set a record in August, with 146,332 units sold, according to Cox Automotive’s Kelley Blue Book. EVs captured a 9.9% share of total new car sales, up from 9.1% in July, according to Electrek. Analysts expect the third quarter 2025 to be the strongest quarter ever for EV sales, ahead of the September 30th expiration of the federal EV tax credit. Average EV transaction prices rose 3.1% from July to $57,245, though they were flat year-over-year. Incentives averaged more than $9,000 per vehicle, equal to 16% of ATP. Tesla’s ATP rose 2.9% in August to $54,468. Sales fell 6.7% year-over-year and market share slid to 38%, its lowest point ever, as competition from new EV models intensified.
