Surprise Me!

Google Ads Targeting Explained: Demographics + Audience Targeting Full Tutorial

2025-11-27 15 Dailymotion

In this class, we covered two powerful Google Ads targeting methods — Demographics and Audience Targeting.
If you want to improve your ad performance, lower your CPA, and reach the right customers, this video is a must-watch!*
What you will learn:
What is Demographic Targeting in Google Ads
How to target Age, Gender, Parental Status & Household Income
What is Audience Targeting
Types of Google Ads Audiences
Affinity
In-market
Custom Segments
Remarketing
Best practices for selecting the right audience
Real examples to understand how targeting works
Why this video is important:
If your targeting is wrong, your ads will never perform.
This class helps you understand how to use Google Ads targeting to improve:
✔ Click-through rate (CTR)
✔ Conversion rate
✔ ROI
✔ Overall campaign performance